Association for the Promotion of Music and Culture in Vienna
Mission & Purpose
Anchoring Latin American music culture in Vienna – through art, education, and community engagement.
“Music knows no boundaries. Our association builds bridges – between cultures, between people, between Vienna and the world.”
— Jean Carlos Heigl, ChairmanOur Mission
The Association for the Promotion of Music and Culture in Vienna was founded to sustainably anchor Latin American music culture – particularly Venezuelan, Caribbean, and Latin American rhythms – in Vienna and make it accessible to a broad audience.
We believe that music is a universal language that connects people, strengthens communities, and makes cultural diversity visible. Vienna, as one of the most important music cities in the world, is the ideal place to bring this vision to life.
Our Vision
We envision a Vienna where Latin American music and culture are an integral part of cultural life – present on stages, in schools, in cultural centers, and in public spaces.
Our long-term goal is to build a sustainable network of artists, cultural institutions, and music enthusiasts that keeps the diversity of Latin American musical traditions alive in Europe.
Purpose of the Association
According to our statutes, the association pursues exclusively and directly charitable purposes within the meaning of the Austrian Federal Fiscal Code.
- Promotion and dissemination of Latin American music culture in Vienna
- Organization of cultural events and live concerts
- Musical education and workshops
- Support for musicians with Latin American roots
- Networking of the Latin American music scene in Austria
- Publication of specialized literature and educational materials for musicians
Our Values
We stand for genuine, vibrant music – without compromising on quality and expression.
Music unfolds its greatest power when it brings people together.
We welcome everyone who shares a passion for music and cultural diversity.
We build long-term structures that promote and preserve culture sustainably.
Become Part of Our Mission
Whether as a cooperation partner, venue, or music enthusiast – we welcome everyone who shares our vision.
